Naturally, the name Strawberry Fields was inspired by the track “Strawberry Fields Forever,” by The Beatles. A highlight of its corresponding album, Magical Mystery Tour, the song has proven to be one of The Beatles' most essential components to their discography. It’s known for its dreamy and idyllic melody, nostalgic lyrics, and dramatic arrangements made possible by cutting-edge recording technology of its time.
Distinctive CEO Steve Jobs also recalls having had a special attachment to this track. His treasured CD collection included not only the original version of Strawberry Fields Forever but also various experimental takes of the song. These rare recordings provided a glimpse into The Beatles' esteemed creative process. Jobs, just like a majority of The Beatles’ listeners, was deeply moved by the way the group constantly enhanced and revamped their work, and their relentless pursuit of perfection left a lasting impact on his own philosophy. Evidently, it was a unique creative spirit embodied by The Beatles that influenced Jobs the most throughout his career.
Song is the crystal of constant effort and passion, and we metaphorically describe the song as a strawberry. Just as a strawberry grows from a seed, sprouts, blooms, and finally bears fruit, a song begins with a simple idea, evolves with added melody and lyrics, and is perfected with arrangement and recording. With this metaphor in mind, Strawberry Fields represents a space where songs grow, flourish, and bear fruit in a way that artists and listeners alike can recognize.
Strawberry Fields Forever, Magical Mystery Tour